myIDFi makes getting a new mortgage simple and easy


myIDFi is a Blockchain and Artificial Intelligence based, open mortgage marketplace to introduce consumers to the lender of their choice.
If you are looking for a mortgage you came to the right place.
myIDFi enables consumers to compare the costs of live lender mortgage offers, safe and securely, without sharing personal private information with multiple parties.  No annoying phone calls,  just great rates and secure delivery and fulfillment of your personalized mortgage request.

Our Platform


DID Decentralized Identities and Utility NFT’s for Finance

“Decentralized consumer financial identities and histories, shared via open market bid/best execution for immediate fulfillment with mortgage providers.”


How we do it


myIDFi supports the empowerment of consumers through the self-sovereign curation of Personal Identifiable Information and the thoughtful sharing of data with validated lender partners.

We strongly believe that a consumer should never be subjected to abusive marketing practices by sharing their information with multiple lenders before they know what to expect in regards to rates and terms for a new mortgage.

With myIDFi, you as the consumer anonymously share your mortgage needs with our participating lenders on our open marketplace, before exchanging your data for a service with the lender who has competed for your business.



Of Consumers Have Lost Control

Of personal online data



Of Consumers Abandoned

On-line financial services

–Smart Insights


Lender Net Loss for Every Loan

Originated in the 2nd Quarter, 2022

– Mortgage News Network


Lender Lead Conversions

The system is broken, we can fix it.

– Jeff Nelson CEO myidfi

Personalized Mortgage Scenarios

What is myIDFi?

myIDFi is an open marketplace to request rates and terms through a competitive bidding process

Why myIDFi?

myIDFi is the only platform that encourages a relationship with the best lender from your personal situation.

For Lenders

Find consumers who meet your criteria and build one-on-one relationships with near 100% conversions.  Upon bid acceptance by the consumer, as the winner you will receive a secure data packet via our proprietary systems with application and supporting documents.


Financing a home is easy with idfi.

Am I charged for this service?

There are no direct costs for the consumer. As is customary in the mortgage industry, the mortgage lenders pay a success and other fees to participate on the platform.

Data Security

We do not share your self soveriegn information with any party other than those you autorize us to.


Quick question.  As a consumer, would you rather provide your personal information through a ‘rate table’ site and entertain phone calls and different offers from a multitude of lenders, or, build your ideal mortgage with live market data, receive your offers in s ingle application, get no phone calls and transact and exchange your personal data with a single ‘best execution’ lender?

Hop on our proprietary mortgage calculator to estimate your average costs and benefits of a new mortgage. We believe in transparency and empowering consumer ‘Know before you go’ and request a mortgage quote. Have fun. Play with it. Know that your private information is safe and sound and not shared with any party, until you say so!


Purchasing a new home is a big step. The benefits of purchasing include building equity, managing stable monthly payments, tax benefits, and the sense of stability and security of owning your own home.


Lower monthly payments, a shorter loan term, convert to a fixed rate mortgage, take cash out to improve your property, start a new business or send a child to college, or remove mortgage insurance payments are common reasons.

Mortgage Rates

Mortgage rates are the interest rates charged by lenders on mortgage loans. These rates can vary depending on several factors, including the type of loan, the term of the loan, the credit score of the borrower, and current market conditions.

Build a Scenario

idfi make it simple to structure your personalized transaction. This information is used as a basis for lenders to bid on your transaction.

Financing a home is easy with idfi.

What’s a Personalized Mortgage Scenario?

A mortgage scenario refers to a specific set of circumstances or conditions that a borrower and lender agree upon when obtaining a mortgage loan.

A mortgage scenario can include factors such as the purchase price of the property, the down payment amount, the loan amount, the interest rate, and the loan term.

Contact Us

Jeff Nelson CEO | Founder myIDFi LLC

+1 (949) 632 1976

PO Box 1641, Sun Valley, ID 83353 USA

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Adapting DID Decentralized Identities and Utility NFT’s for Finance.



We’re excited to announce that our innovative new software platform, myIDFi, is coming soon! Our platform is designed to help mortgage lenders streamline and maximize their lead generation efforts.

We are accepting reservations on the platform, and we encourage you to sign up now to be one of the first to access its cutting-edge features.

Our team has worked hard to create a powerful, user-friendly solution that we believe will be a game-changer for the mortgage industry.

If you have any questions or concerns, please feel free to contact us and we will do our best to assist you. We appreciate your interest in our services and look forward to serving you.

* Please note that myIDFi LLC is not currently soliciting or accepting consumer inquiries for mortgage services. We apologize for any inconvenience this may cause.